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New York

Bethany Lesko

Partner, Design
Outdoor photo of Bethany Lesko, Partner of Design at LippincottOutdoor photo of Bethany Lesko, Partner of Design at Lippincott

With a decade of design experience under her belt, Bethany has found her niche translating business strategies into immersive, inspiring and meaningful brands.

When she’s not pushing the boundaries of identity design, you can find her on one of her morning runs through Prospect Park — her ultimate happy place.

For you, what makes Lippincott a special place to work?

The people! I’m constantly learning from and being inspired by everyone here.

Which projects have been the most meaningful to you and why?

The rebrand of Lippincott was one of the hardest and most rewarding projects I’ve had the opportunity to work on. Turning our process inside out to design for ourselves was incredibly eye-opening.

You’ll see it better if you look upside down. — Tibor Kalman

Being a Lippincott’er means:

Being up for any challenge. And being really excited about it.

What gets you out of bed in the morning?

My cat Taco.

If you weren’t in this profession, what would you be?

Before I decided on graphic design, I wanted to be an Astronaut, an Orthopedic Surgeon, a Mathematician, and a Fashion Designer (in that order). I think this job captures a bit of each of those, actually.

  • Education

    B.S. Visual Communication Design, The Ohio State University
    Fachhochschule Potsdam

  • Work Experience

    Senior Designer, Mlicki
    Designer, Base Art Co.
    Designer, WD Partners
    Designer, Brick
    Designer, FITCH

  • Connect

    LinkedIn

Insights

  • Sense Perspective

    Design Doing

    Over the last 70 years of design here at Lippincott, we’ve learned that the doing is just as important as the thinking. In this piece, we lay out the precepts and principles of the craft itself — the meticulous exercise of converting strategies to beautiful, simple and meaningful work.

  • Sense Perspective

    Finding Your Brand Voice
  • Sense Perspective

    Innovating with Purpose
More people
Outdoor photo of Sean Doh, Senior Partner of Brand Strategy at Lippincott

Sean Doh

Senior Partner, Brand Strategy

Outdoor photo of Jake Hancock, Senior Partner of Brand Strategy at Lippincott

Jake Hancock

Senior Partner, Brand Strategy

Outdoor photo of Valerie Garral, Senior Associate in strategy at Lippincott

Valerie Garral

Senior Associate, Brand Strategy

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