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Brand

We build brands that emotionally connect

Lippincott builds brands and brand portfolios that remain relevant and differentiated in the face of changing markets. In a world of digital transformation, we think systematically and creatively, to build new brands, reposition existing ones and enable future growth.

Capabilities
  • Positioning
  • Architecture
  • Portfolio
  • Identity and Expression
  • Names and Taglines
  • Management and Governance

Let’s talk about your brand

  • Heather Stern

    North America
    heather.stern@lippincott.com
    +1 212 521 5129
  • Greg Handrick

    Europe, the Middle East and Africa
    greg.handrick@lippincott.com
    +44 7867 521060
  • Stefan Fillip

    Asia-Pacific
    stefan.fillip@lippincott.com
    +852 2201 1771

Related work

  • Walmart

  • Southwest airlines designSouthwest DesignSouthwest seatspins

    Southwest Airlines

Meet some of the team

Nital Patel

Senior Partner, Brand Strategy

Emily Guilmette

Partner, Brand Strategy

Lucy Davies-Kumadiro

Consultant

SEE ALL PEOPLE

Insights

Sense Perspective

Go-to Brands

COVID Brands
Article

Brand as a beacon in a time of uncertainty

by Simon Glynn & David Mayer
Sense Perspective

Brand Like a Challenger

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