Brand

Interior image of Lippincott’s Like Me Brand exhibit in New York

We build brands that emotionally connect

Lippincott builds brands and brand portfolios that remain relevant and differentiated in the face of changing markets. In a world of digital transformation, we think systematically and creatively, to build new brands, reposition existing ones and enable future growth.

Brand capabilities
  • Brand Positioning
  • Brand Architecture
  • Brand Portfolio
  • Identity and Expression
  • Names and Taglines
  • Management and Governance
Interior image of Lippincott’s Like Me Brand exhibit in New York

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Meet some of the Brand team

Andrea Lynch

Associate, Brand Strategy

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