Lippincott
  • Work
  • Insights
  • About
Lippincott
Lippincott
  • Work
  • Careers
  • Insights
  • People
  • About
  • Contact
  • Locations
  • News
  • Pro Bono Work
  • Ventures
  • 中文
  • 한국어
New York

Pascale Tam

Partner, Brand Strategy
Outdoor photo of Pascale Tam, Partner of Brand Strategy at LippincottOutdoor photo of Pascale Tam, Partner of Brand Strategy at Lippincott

An integral member of Lippincott's brand strategy practice, Pascale helps brands shape who they are, where they want to go, and how to get there.

For you, what makes Lippincott a special place to work?

The people! They're smart, inspiring, curious, ambitious, humble, and don't take themselves too seriously.

Which projects have been the most meaningful to you and why?

I've had the honor of working with two brands that each have an indescribable impact on people's lives across the country, but approach everything they do with humility and dedication. They are powerful reminders of the good brands can do, and the place great brands have in people's hearts.

Simple ideas that emotionally connect will always win.

If you weren’t in this profession, what would you be?

Running a trattoria-salumeria on a campsite in the Hudson Valley.

What’s your favorite thing about the place you call home?

Hong Kong is home, where you can be on the sea, in the mountains, and in the city all in one day.

Being a Lippincott’er means:

Work ethic without ego and always bringing your best for clients, big and small.

  • Education

    B.S., Economics, The Wharton School, University of Pennsylvania

  • Connect

    LinkedIn

More people
Outdoor photo of Allen Gove, Senior Partner of Brand Strategy at Lippincott

Allen Gove

Senior Partner, Brand Strategy

Outdoor photo of Lindsay Holmes, Senior Associate in innovation at Lippincott

Lindsay Holmes

Senior Associate, Innovation Strategy

Outdoor photo of Shaye Roseman, Senior Associate in Innovation at Lippincott

Shaye Roseman

Senior Associate, Innovation Strategy

  • Partner with us

    Get in touch
  • Join us

    Find your role
  • Subscribe

    By clicking submit, you are agreeing to our Terms of Use and Privacy Notice.

  • Follow

  • Careers
  • Contact
  • Locations
  • News & Awards
  • People
  • Pro Bono
  • 中文
  • 한국어
  • © 2023 Lippincott
  • Site Directory
  • Terms of Use
  • Privacy Notice
  • Cookie Notice