Joy helps clients solve some of their most difficult strategic branding challenges.
With a Masters in Mechanical Engineering, Joy brings a unique problem-solving perspective to Lippincott’s brand strategy practice. To her, being a Lippincott’er means using creativity to find the best solution for client challenges.
- Have you made any significant left turns, u-turns or corkscrews in life?
Definitely! I started my career as an Engineer, and after finishing grad school, I thought it would be a good opportunity to try something different for a while. 8 years later, I'm still in consulting and haven't looked back!
- For you, what makes Lippincott a special place to work?
The people! Everyone here has such a diverse background and brings a unique perspective to the problems we're working on. Everyone is super smart, approachable and friendly. It's a great combination.
Engineering taught me how to break problems down into smaller pieces and think linearly and strategically from start to finish.
- What gets you out of bed in the morning?
The excitement that comes with not knowing how the day is going to end.
- What’s your favorite thing about the place you call home?
The energy in New York in unrivaled!
- What’s your happy place?
My grandma's summer house on Lake Huron in Michigan.
Michigan State University, Bachelors in Mechanical Engineering
Columbia University, Masters in Mechanical Engineering
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